KWRM

KWRM
City Corona, California
Branding Radio Mexico 1370 AM
Frequency 1370 kHz
First air date 1948
Format World ethnic
Power 5,000 watts (day)
2,500 watts (night)
Class B
Facility ID 39692
Transmitter coordinates 33°52′52″N 117°32′33″W / 33.88111°N 117.54250°W / 33.88111; -117.54250Coordinates: 33°52′52″N 117°32′33″W / 33.88111°N 117.54250°W / 33.88111; -117.54250
Owner Major Market Stations, Inc.
Webcast Online Listening
Website kwrm1370am.com

KWRM AM1370 is a multi-ethnic, time-brokered radio station licensed to Corona, California, United States. It broadcasts at 1370 kHz AM.

Most of KWRM's programming is in Chinese and Spanish. However, there are some English-language shows, especially sports events and talk shows. Current Chinese broadcasting schedule is 8AM-11PM daily, sponsored by EDI Media Inc.

KWRM is the current flagship station of the Orange County Flyers of the Golden Baseball League. In the past, the station has carried the Rancho Cucamonga Quakes (California League baseball) and the baseball and basketball teams of Cal State Fullerton, Cal State Long Beach, and UC Irvine.

In the mid-2000s, KWRM was often referred to as "The Worm" with a fledgling sports program featuring local nationally-recognized high-school football programs that featured future NCAA and NFL stars, to go along with their collegiate and professional baseball broadcasting lineup. The Worm also simulcasted the USC Football Trojans for several seasons. In the Summer of 2005, KWRM began producing several up-start sport talk shows that gained local notoriety, headlined by the show "Controversy". Controversy was hosted by then Assistant Sports Director Roman Valdez, along with Aaron Toller and Jaeson Zinke. All three also doubled as play-by-play announcers on KWRM produced and broadcast games.

This station became time-brokered in the mid-1990s; before that, it played country music.


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