Weekly Active Users

Weekly Active Users (WAU) is one of the ways to measure the success rate of online social games and social networking services. Typically, metrics are measured by counting the number of unique users during a specific measurement period, such as within the previous 7 days.

This article is issued from Wikipedia - version of the 2/9/2016. The text is available under the Creative Commons Attribution/Share Alike but additional terms may apply for the media files.