Inez Y. Kaiser

Inez Y. Kaiser
Born Inez Yeargan
(1918-04-22)April 22, 1918
Kansas City, Kansas, U.S.
Died July 31, 2016(2016-07-31) (aged 98)
Overland Park, Kansas, U.S.

Inez Yeargan Kaiser (April 22, 1918 – July 31, 2016)[1] was an African-American educator, public relations expert, and entrepreneur. She was the first African-American woman to run a public relations company with national clients.[1]

Early life and education

Kaiser was born in Kansas City, Kansas.[1] She grew up in a time when African Americans in the South were not allowed the opportunity of a higher education. But she was determined to gain an education.[2]

Kaiser earned a bachelor's degree in education from Pittsburg State University in 1941. Later, she earned a master's degree from Columbia University.[1] She also studied at Chicago University, Rockhurst University, and Dartmouth College. She also undertook special training in radio and TV network, retailing and merchandising in fashions.

Career

Kaiser taught home economics for more than 20 years in public schools.[3] In 1957, she founded Inez Kaiser & Associates, which was both the first public relations firm led by an African-American woman and the first business owned by an African American to open in Kansas City.[2] By the early 1960s, after securing 7 Up and other big accounts, she had become the first African-American woman to run a public relations firm with national clients.[1] She was the first African-American woman to join the Greater Kansas City Chamber of Commerce[1] and the Public Relations Society of America, the profession's trade association.[3]

Writing career

Kaiser began writing a column, "Fashion Wise and Otherwise", as a hobby, but she became so interested in helping other African-American women that she devoted several years to contacting publishers across the country, as well as promoting the use of pictures of models of color, giving them employment in areas where they had never been considered before. She also wrote a column in The Kansas City Star titled "As I See It".[4]

Political views

Kaiser was a life-long Republican, and she advised the Nixon and Ford administrations on issues related to minority women and business.[1] According to her son, she voted for Barack Obama.[1]

References

  1. 1 2 3 4 5 6 7 8 Schmitt, Will (August 4, 2016). "Inez Y. Kaiser, first black woman to own a national PR firm, dies at 98". The Kansas City Star. Retrieved August 10, 2016.
  2. 1 2 "Inez Kaiser - Founder of the First African American Female-Owned PR Firm". The Museum of Public Relations and Library. July 23, 2015. Retrieved August 10, 2016.
  3. 1 2 Taylor, Marcia A. (February 19, 2011). "A Salute to Public Relations' African-American Pioneers". Public Relations Society of America. Retrieved August 10, 2016.
  4. ↑ "Remember Women's Firsts, Too". Kansas City Public Library. Retrieved November 10, 2015.
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