Frazzles

Frazzles

Frazzles
Place of origin United Kingdom
Creator Walkers (The Smith's Snackfood Company)
Main ingredients Corn, bacon flavouring
Cookbook: Frazzles  Media: Frazzles
For the Muppets character, see Frazzle.

Frazzles are a bacon-flavour corn-based snack sold in the United Kingdom, once manufactured by Smiths, now by Walkers. The packet has kept to the same crimson background with yellow writing style throughout the years. The snacks have been produced since 1975, as printed on recent packaging. Frazzles are styled as rashers of bacon and because of this are very recognisable. Leslie Ivey, a tool maker working on behalf of Smiths' West London factory, managed the design and build of the first machine to draw the signature stripe on Frazzles. Many supermarkets have since released their own-brand bacon corn snacks due to the popularity of Frazzles. Despite their bacon styling, Frazzles are suitable for vegetarians.

In 2005 Frazzles were relaunched, with the Smiths branding replaced by Walkers.[1] As of 2008, the rights to the product were brought back to Smiths.

References

  1. "Stocklines: Walkers". The Grocer. William Reed Business Media. 2005-09-09. Retrieved 2011-02-08.
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