Frank Melloul


Frank Melloul was born on July 2, 1973 in Fribourg, Switzerland. A media personality and foreign affairs specialist, Melloul was Communications Advisor to former French Prime Minister Dominique de Villepin, as well as a Director of Strategy, Research and International Business Development at France Médias Monde (formerly known as Audiovisuel extérieur de la France), an international holding company comprising France 24, Radio France Internationale (RFI), Monte Carlo Doualiya and TV5 Monde. Since 2013, he has been running the Israel-based international news channel i24news where his management has been harshly contested.

Education

Melloul is a geopolitician who studied law and obtained a degree in International relations at the Graduate Institute of International Studies in Geneva in 1999. He later acquired a Master's degree in international relations at the Écoles des hautes études internationales et politiques (EHEI) in 2000, a Masters in Negotiation at Paris XI (2001); auditor Joint Defense College. Professional Background

Politics

Upon completing his studies, Melloul joined France's Ministry of Foreign and European Affairs in 2001 as a special assistant to the Director of Strategic Affairs, Security and Disarmament. He worked as an editor on the "Crisis Management and European Security and Defense Politics" portfolio. He was then appointed director of communications and press relations at the Ministry of European Affairs, under Noelle Lenoir's leadership (2002–2003).[1] He later worked as Deputy Spokesperson at Quai d'Orsay from 2003–2004 and was responsible for strategic affairs, security, disarmament, terrorism, the Middle East, North Africa and the United Nations during the Iraq crisis. In April 2004, Melloul was appointed Press and Communications Advisor to Dominique de Villepin's Ministry of Interior, Internal Security and Local Freedoms, with a special focus on international issues and the war against terrorism. Afterwards, he was named Advisor to the Prime Minister and was put in charge of Communications and Media Relations from 2005 to 2007.[2] From March 2009 to June 2009, Melloul participated in the AfPak (Afghanistan-Pakistan) negotiations at the Ministry of Foreign and European Affairs as an Advisor to Special Representative for Afghanistan and Pakistan, Pierre Lellouche. He was then named Chief of Staff to the Secretary of State for European Affairs from June to August 2009 in order to implement the committee’s roadmap.[3] In June 2010, Melloul was tasked by UMP party Secretary-General Xavier Bertrand with the mission of broadening France's influence on the international scene. In a report he submitted on October 12, 2010,[4] Melloul proposed a number of recommendations to improve the country's diplomatic stance.[5]

Television

Melloul held the position of Director of Strategic and International Development at the international news channel France 24 from May 2007 to June 2008, before becoming Director of Strategy, Development and Public Affairs at the France Médias Monde holding company in July 2008 [6] and then being appointed in February 2012 to head the Strategy, Research and International Business Development division. He continued contributing to the latter regarding strategic thinking on the influence of international French media with Alain de Pouzilhac, France Médias Monde's former CEO. Melloul also spearheaded the creation of a network of "strategists" - international media personalities who regularly meet with the BBC, Deutsche Welle, the Broadcasting Board of Governors and Radio Netherland Worldwide's strategists.[7]

On August 22, 2012, he was a candidate for the presidency position at France Médias Monde[8] with the CSA after Alain de Pouzilhac retired, but Marie-Christine Saragosse’s candidacy was ultimately approved.

Melloul was subsequently appointed CEO of the international Israeli news channel i24news [9] (of which he owns 15% in holdings), which began broadcasting in July 2013 in English, French and Arabic. However, according to a 2015 investigative report by magazine L'Obs, the i24 news channels, although intended to compete with heavyweight broadcasters, failed to achieve their expected success. Further, they suggested that ‘the former diplomat would prove a poor captain.’ Based on the testimonies of former employees, they identified a culture of public humiliation, shouting, and paranoia within the news room.[10][11]

References

  1. ↑ Nomination. JORF n°186 du 10 août 2002 page 13748 texte n° 64, Arrêté du 1er août 2002 portant nomination au cabinet de la ministre déléguée, JORF, France, 10 August 2002.
  2. ↑ Nomination. JORF n°3 du 5 janvier 2005 page texte n° 45, Arrêté du 23 décembre 2004 portant nomination au cabinet du ministre, JORF, France, 23 December 2004.
  3. ↑ Nomination. JORF n°0153 du 4 juillet 2009 page texte n° 44 , Arrêté du 25 juin 2009 portant nomination au cabinet du secrétaire d'Etat chargé des affaires européennes , JORF, France, 25 June 2009.
  4. ↑ Une diplomatie publique à la française.RAPPORT À M. LE SECRETAIRE GENERAL DE L’UMP, Développement de l’influence de la France sur la scène internationale, Une diplomatie publique à la française Frank MELLOUL, UMP, France, Octobre, 2010.
  5. ↑ Rapport Frank Melloul, UMP.Libération, le 14 Octobre 2010, Frank Melloul, un villepiniste félicité à l’UMP, Libération, France, 14, Octobre, 2010.
  6. ↑ Directeur de la stratégie, du développement et des affaires publiques de l'AEF. Le Figaro, 04 Novembre 2011 , AEF : «Ceux qui font la révolution nous regardent» In terview Frank Melloul, Le Figaro, France, 04, November 2011.
  7. ↑ Meeting with BBC, DW and BBG.Le Figaro, le 29 Aout, 2011, France 24 : Juppé gère l'après Ockrent, Le Figaro, France, 29, August, 2011.
  8. ↑ Candidat Presidence.La Croix, le 10 Octobre 2012, Nomination a RFI et France 24, La Croix, France, 10, Octobre, 2012.
  9. ↑ Frank Melloul, nouveau directeur d'i24news. Le Figaro, 17 Avril 2013 , «i24 News apportera un autre regard que celui d'Al-Jazeera»In interview Frank Melloul, Le Figaro, France, 17,April, 2013.
  10. ↑ http://teleobs.nouvelobs.com/actualites/20150128.OBS1018/i24news-une-chaine-sous-haute-tension.html
  11. ↑ http://tempsreel.nouvelobs.com/l-obs-du-soir/20150128.OBS1095/i24-news-la-petite-chaine-israelienne-qui-ne-monte-pas.html
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