FM broadcasting in India

FM broadcasting began on 23 July 1977 in Chennai, then Madras, and was expanded during the 1990s, nearly 50 years after it mushroomed in the US.[1] In the mid-nineties, when India first experimented with private FM broadcasts, the small tourist destination of Goa was the fifth place in this country of one billion where private players got FM slots. The other four centres were the big metro cities: Delhi, Kolkata, Mumbai and Chennai. These were followed by stations in Bangalore, Hyderabad, Jaipur and Lucknow.

Times FM (now Radio Mirchi) began operations in 1993 in Ahmedabad. Until 1993, All India Radio or AIR, a government undertaking, was the only radio broadcaster in India. The government then took the initiative to privatize the radio broadcasting sector. It sold airtime blocks on its FM channels in Indore, Hyderabad, Mumbai, Delhi, Kolkata, Vizag and Goa to private operators, who developed their own program content. The Times Group operated its brand, Times FM, till June 1998. After that, the government decided not to renew contracts given to private operators. In 2000, the government announced the auction of 108 FM frequencies across India.

Radio City Bangalore, started on July 3, 2001, is India's first private FM radio station. It launched with presenters such as Rohit Barker, Darius Sunawala, Jonzie Kurian and Suresh Venkat.[2]

FM LRS (Local Radio Station) was inaugurated on 1 July 2001 at 14.28 in Kodaikanal in the frequency 100.5 MHz. The two radio persons Dr.Musiri T.A.Veerasamy and B.Rajaram (Savitraa) made 100.5 popular and the LRS was upgraded to a "METRO FM" channel in just two months. The channel covered a radius of about 200 km due to its location at 2200 meters above MSL in Kodaikanal. Later, the stalwarts like Supra (K.Natarajan) in 2002 and Maha Somaskandamoorthy in 2003 joined KODAI FM, as it is popularly known. The biggest individual FM channel in India in both area coverage and listenership.

Indian policy currently states that these broadcasters are assessed a One-Time Entry Fee (OTEF), for the entire license period of 10 years. Under the Indian accounting system, this amount is amortised over the 10-year period at 10% per annum. Annual license fee for private players is either 4% of revenue share or 10% of Reserve Price, whichever is higher.

India's earlier attempts to privatise its FM channels ran into rough weather when private players bid heavily and most could not meet their commitments to pay the government the amounts they owed.

Content

News is not permitted on private FM. Nationally, many of the current FM players, including the Times of India, Hindustan Times, Mid-Day, and BBC are essentially newspaper chains or media, and they are making a strong pitch for news on FM. Private FM stations are allowed to rebroadcast news from All India Radio, as long as they do so without any changes or additions.[3] The Supreme Court of India on 17 October 2013 issued a public interest litigation to the Centre requesting that the rules should be changed to allow FM stations to broadcast news reports.[4]

FM stations in New Delhi NCR[5][6]

FM stations in Kolkata[5]

FM stations in Ahmedabad[7]

FM stations in Hyderabad[5]

FM stations in Mumbai[8]

FM stations in Bengaluru[9]

FM stations in Chennai[5]

FM stations in Kerala

Market view

Traditionally, radio accounts for 7% to 8% of advertiser expenditures around the world. In India, it is less than 2% at present.

List of FM radio Stations in India

The ministry of broadcasting in India is setting up more (86) FM Radio to all parts of India by March 2017.[11]

List of FM Stations in Jaipur:

  1. 94.3 MYFM (Listenership; 18 lacs plus)
  2. 98.3 Radio Mirchi (Listenership; 12 lacs plus)
  3. 93.5 Red FM (Listenership; 11 lacs plus)
  4. 91.1 Radio City (Listenership; 10 lacs plus)
  5. 95 Tadka (Listenership; 8 lacs plus)

Current allocation process

In FM Phase II — the latest round of the long-delayed opening up of private FM in India — some 338 frequencies were offered of which about 237 were sold. The government may go for rebidding of unsold frequencies quite soon. In Phase III of FM licensing, smaller towns and cities will be opened up for FM radio.

Reliance and South Asia FM (Sun group) bid for most of the 91 cities, although they were allowed only 15% of the total allocated frequencies. Between them, they have had to surrender over 40 licenses.

References

  1. http://allindiaradio.org/milestone.html Archived May 25, 2012, at the Wayback Machine.
  2. Radio City (Indian radio station)
  3. "Control freakery". The Indian Express. Oct 19, 2013. Retrieved Oct 19, 2013.
  4. "Why not let private radio stations air news?". Hindustan Times. October 17, 2013. Retrieved 19 October 2013.
  5. 1 2 3 4 "FM Radio Stations in". trace.bharatiyamobile.com. Retrieved 2016-10-31.
  6. "Delhi Radio Stations on FM, mediumwave and shortwave". www.asiawaves.net. Retrieved 2016-10-31.
  7. "FM Radio Stations in Gujarat". trace.bharatiyamobile.com. Retrieved 2016-10-31.
  8. "FM Radio Stations in Maharashtra". fmstations.bharatiyamobile.com. Retrieved 2016-10-31.
  9. "FM Radio Stations in Karnataka". fmstations.bharatiyamobile.com. Retrieved 2016-10-31.
  10. http://timesofindia.indiatimes.com/city/bengaluru/Tune-into-Radio-Mirchi-95-FM-for-the-latest-Bollywood-music/articleshow/52115907.cms
  11. http://www.radioandmusic.com/biz/radio/air/160328-86-new-air-stations-come-march-2017
This article is issued from Wikipedia - version of the 12/3/2016. The text is available under the Creative Commons Attribution/Share Alike but additional terms may apply for the media files.